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Guides for clinic owners: what we know, written down.

No gated PDFs, no email capture, just plain-language guides to how patients find and judge a practice online. Read them, apply them yourself, or ask us to. All three are fine outcomes.

guides, free to read
9
guides, free to read
gated downloads
0
gated downloads
email capture forms
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email capture forms
A doctor sitting back in his consulting room after hours, thinking, with a laptop, a phone and a cup of tea on the desk in front of him.
Where to start 8 min

Digital marketing for doctors: what to do first, and what it costs

Where a clinic should start online: the Google listing, the website, local search and content, what each costs, what to skip, and how to tell it works.

14 Oct 2026

A young woman on a quiet street in a North Gujarat town checking a map on her phone, a parked scooter behind her.
Local SEO 11 min

Local SEO for doctors and clinics

How local search works for a medical practice, what changes between dermatology, physiotherapy and dental, what it should cost, and what it cannot do.

17 Aug 2026

A physiotherapist demonstrating a knee exercise on a treatment table while her colleague films it on a phone held upright.
Healthcare content 8 min

Social media for doctors: what to post, and how reels earn trust

What doctors should post, how to record a reel on your phone, consent and privacy, Gujarati captions, and what social media can and cannot do for a clinic.

14 Oct 2026

A completed Google Business Profile open on a phone standing on a desk, a stethoscope beside it.
Google Business Profile 9 min

Google Business Profile for doctors and clinics

How to get a clinic onto Google Search and Maps, then keep it there: claiming, categories, services, hours, photos and reviews, in the order that matters.

14 Jul 2026

An older woman in a sari smiling as she talks with the receptionist across a clinic counter after her appointment, her phone in her hand.
Google Business Profile 8 min

Online reputation for doctors: reviews, replies and patient trust

How patients read a clinic's reviews, how to ask for them within Google's rules, how to answer a bad one without breaching privacy, and what to leave alone.

14 Oct 2026

A man sitting on the edge of a bed at night, comparing three clinic listings on his phone by lamplight.
Patient behaviour 6 min

How patients choose a clinic before ever visiting

What a patient actually does between searching a symptom and booking, and the points where most clinics lose them without ever knowing.

10 Jul 2026

A tablet on a desk showing a clinic website checklist, a stethoscope resting beside it.
Websites 6 min

What a clinic website actually needs

The pages a clinic website genuinely needs, the ones it does not, and why a page per treatment matters more than anything else on the list.

18 Jul 2026

A young woman on a quiet street in a North Gujarat town checking a map on her phone, a parked scooter behind her.
Local SEO 7 min

Local SEO for clinics in North Gujarat

What local search does differently in Mehsana, Visnagar and the towns around them: two languages, short candidate lists, festival hours and travel distance.

22 Jul 2026

A hand holding a phone at an Indian roadside, the screen still mostly blank while a page loads.
Performance 5 min

Website speed and patient trust

Slow clinic websites lose patients before saying a word. What Core Web Vitals measure, why Google cares, and how to check your own site in two minutes.

26 Jul 2026

Not sure where your clinic should start?

Tell us your clinic's name and what you are trying to improve. You get a free digital review, written and sent within two working days, before anyone asks for your time. If the answer is "change nothing", we will say that.

Get a free digital review

On WhatsApp, +91 97734 56668.
Usually answered the same day.

The review covers

  • Listing accuracy
  • Mobile load time
  • Treatment page coverage
  • Review handling
  • AI answer readiness
  • The three clinics above you

Free · 2 working days